Fliggythe online travel platform, a subsidiary of the Alibaba Group, is adding new tools and services to help businesses around the world attract Chinese customers.
Among the new measures, Fliggy offers online consulting, training courses and other services to help merchants open stores on the digital platform, followed by marketing and order processing support once those stores are established. operational.
For leisure travel sellers, Fliggy provides access to digital tools such as automatic visa application updates.
The company said these developments aim to enable partners – such as package travel providers, group tour operators, tourist attractions and entertainment providers – “to harness the enormous potential of tourism Chinese in a cost-effective manner.
Subscribe to our newsletter below
“The open platform operated by Fliggy effectively matches supply and demand, creating a business environment in which travel service providers of all sizes around the world can maximize available opportunities by leveraging their strengths,” said Zhao Lei , general manager of vacation operations and vice president at Fliggy.
“We highly value all of our merchant partners, as only with a thriving ecosystem can we meet the diverse travel needs of Chinese consumers. »
Fliggy said that since China lifted its travel restrictions earlier this year, the number of merchants on its platform has continued to grow and, compared to 2019, the average daily transaction of merchants offering leisure tourism services abroad increased 1.5 times this summer, and the average spend per customer more than doubled.
A key region for Fliggy is Southeast Asia, where many destinations are within a four-hour flight of major Chinese cities.
“Southeast Asian countries are popular destinations for Chinese tourists thanks to their diverse offering of tourism products and relaxed lifestyle,” Zhao said.
“These are also the main markets that will benefit from the reopening of China’s tourism industry. We believe this will bring great business opportunities to local merchants across Southeast Asia, and Fliggy will help meet demand with technological and operational support.
Fliggy said it would also add other benefits in the near future, such as no store opening fees before the first transaction, higher discount and commission levels for top-rated merchants and l offering low-interest unsecured loans to enable merchants to expand their stores.
