Pantone announced the color “Viva Magenta” as the color of 2023, and I couldn’t love it more! As a new year begins, expectations about Pantone’s chosen color for the next 12 months begin to come true. The market (myself included) is jittery about its next bets and the trends are already pointing to what’s to come.
Full of humor, personality and super vibrant, “Viva Magenta” is already brimming with spotlights around her, bringing a new look and new possibilities to the red family. As usual, I’ve been looking for inspiration/shopping opportunities to apply to your looks. Check it out!
Courageous, fearless and thrilling. A powerful and bold shade. It represents optimism and joy. It’s Viva Magenta. And we know we all really need it! Pantone’s color of the year was a conversation starter – and a prompt to reflect on the present moment. It’s not the easiest to wear but it can definitely send a message. How to ignore this color? You simply can’t!
Why not style your magenta viva with a similar color combination? The color of 2023 + pink, purple or red are beautiful duos. Bet on coins that pay off textures to your look! If you don’t like the shenanigans of the full look, invest in a viva magenta accessory like a Handbag – it will brighten up your neutral outfit in the simplest way.